SectorsGovernment, Public Policy and Corporate Reputation.
Bridge the gap between public affairs and market research to shape public policy and corporate reputation.
By integrating citizen and consumer perspectives, we provide actionable insights that help organizations address complex socio-political challenges, safeguard their reputation, and foster meaningful connections that impact public policy and corporate reputation.
The rapid pace of change demands public institutions adapt like never before, bridging politics, culture, and consumer expectations with data-driven, non-partisan insights provided by the Angus Reid Group.
Key Challenges
Government, public institutions and corporations face mounting pressures to navigate rapid societal shifts, manage public trust, and mange shape public policy and corporate reputation.
The primary Challenges include:
- Navigating geopolitical instability that disrupts operations and demands agile policy responses
- Balancing environmental, social, and governance (ESG) commitments with potential political backlash
- Mitigating reputational risks amplified by instant communication and social media scrutiny
- Addressing technological threats, such as the misuse of AI, that can distort public perception
- Maintaining transparency and trust in an era of declining confidence in institutions
Our Approach
Our proprietary methodologies and expert guidance empower public institutions to deliver on their mission create robust public policy and manage corporate reputation while fostering public trust. By combining rigorous data collection with actionable insights, we help you craft policies, refine communication strategies, and improve public services.
Whether managing a crisis, evaluating the impact of a policy, or enhancing citizen engagement, the Angus Reid Group ensures your decisions are backed by reliable data and resonate with your audience.
Contact:
Jennifer Birch
Executive Vice President and Managing Director, Public Affairs North America.
jennifer.birch@angusreid.com
Detailed Services/Features
Navigating Geopolitical Instability
Rapid geopolitical changes disrupt operations, supply chains, and public trust, requiring organizations to respond with agility and informed strategies.
- Develop data-driven responses to emerging geopolitical risks and challenges
- Identify regional trends to mitigate disruption and align policies effectively
- Engage stakeholders with transparent communication during crises
Balancing ESG Commitments with Political Backlash
Organizations must align environmental, social, and governance initiatives with stakeholder expectations while navigating evolving political and cultural landscapes.
- Analyze public sentiment to inform ESG strategies and minimize backlash
- Showcase accountability through transparent reporting on ESG initiatives
- Align messaging to reflect stakeholder priorities while reinforcing organizational values
Mitigating Reputational Risks
In a hyper-connected world, reputations are vulnerable to rapid damage. Proactive planning and swift responses are key to safeguarding credibility.
- Monitor public sentiment and identify potential reputational risks early
- Respond to crises with timely, authentic communication to rebuild trust
- Leverage insights to align public messaging with audience expectations
Addressing Technological Threats
The misuse of AI and emerging technologies introduces new risks, demanding robust strategies to counter misinformation and safeguard organizational integrity.
- Use AI-powered tools to monitor and combat misinformation affecting reputation
- Protect organizational integrity with proactive threat assessments
- Educate stakeholders about emerging technological risks and mitigation efforts
Maintaining Transparency and Trust
Declining institutional trust highlights the need for transparent engagement and evidence-based communication to strengthen public confidence.
- Foster trust through consistent, clear communication with stakeholders
- Use data-driven insights to address public concerns and demonstrate accountability
- Highlight the tangible impact of policies to enhance credibility and alignment
Partner with ARG to leverage data-driven insights that strengthen Public Policy and Corporate Reputation.
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